Why Google My Business is important for local seo boston?
Does your Boston business have an online presence? If you take a moment to think about your answer you might stumble upon the fact that having a website and all doesn’t guarantee your business an online presence and authority for that matter? If yes, then you might already know that seo boston is what makes the difference in terms f driving calls for local businesses. If not, you definitely want to setup an authority site and make sure that you are actually getting some useful leads from it and you know, calls.
About google My Business and how it helps search engine optimization
One important move when setting up your online marketing campaign is claiming your own Google My Business page. A lot of businesses out there stop at a beautiful web designer and some initial content that has not been updated a couple of decades. As your business website sits on a server somewhere picking up dust, your competition may be getting hundreds to thousands of customers weekly from use of SEO tools like Google My Business.
Getting on top three of search results for local searches can mean some really serious traffic translating to sales and profit for your business in a big way. In fact the first move most certified SEO agencies will do with your SEO upgrade project s measure the amount of traffic to your site. Also with Google My Business, there are similar analytics which can be done. And here the target is getting in that top 3 pack on the maps so that you can receive meaningful traffic from your Google My Business. Most times when local businesses rank top 3 on the platform, they are more likely to receive more traffic from Google My Business that even their own business website.
Getting started with seo boston
To begin, business owners need to secure their Google My Business page and if they don’t already own a website, Google will help set up a simple website that they can use to drive some organic traffic too. If you are not sure how to do this and wants professional help from expert web design and seo Boston company It’s important in the initial stages to fill in all the question in the best way possible. Leaving blanks could mean that your new site is not optimized well enough and each of those questions is worth the hustle of hitting the keyboard when it means ranking higher.
Again stuffing of keywords in the business name and description does not help as Google has a way of filtering out such easily. Just use your real business name and if it does contain a keyword that’s brilliant but it is not safe trying to stuff it in there. Another important detail is to ensure that your Google My Business details tally nicely with what you have provided on your business website if you have one.
You can think of your Google My Business page as a tool for ranking your website and vice versa. Actually, having an authority website compels Google to give you a better Google My Business rank. The most important thing is to ensure that what you have on both pages adds up nicely so that there are no discrepancies whatsoever or you risk getting flagged. From the name, the address and telephone numbers etc., it’s an important part of the overall NAP of your online presence and business.